A model who looks like me: Communicating and consuming representations of disability

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People with disabilities have been symbolically, if not literally, erased from mainstream advertisements and editorial images carries with it very real implications. As cultural products, these images and advertisements play an important role in shaping public preferences… Diversity in fashion may be on the rise but cultural change is often slow. The advertisements produced by Aerie, Nike, and Tommy Hilfiger represent an important step forward in the posturing and portrayal of disability in the mainstream media. But as our analyses indicate, diversity is packaged and framed in particular, often narrow, ways.”

Foster J, Pettinicchio D. A model who looks like me: Communicating and consuming representations of disability. Journal of Consumer Culture. June 2021. doi:10.1177/14695405211022074

https://journals.sagepub.com/doi/full/10.1177/14695405211022074#